Couple Perfumes: Emerging Trends in Scents

Couple Perfumes: Emerging Trends in Scents

    Contents

Couples are as omnipresent as Water. You look around and you will find someone who’s dating, someone who’s engaged, or recently married, or celebrating number of years together. If there are couples, there will be intimacy, closeness, attraction, memories, and gifting. And if there are these dynamics, perfumes and fragrances will always have a special place. Couple perfumes are, in fact, one of the most intimate and personal items around.  Fragrances trigger memories and stimulate mood. The impact of fragrances can be as cardinal as creating raw attraction or it can be as romantic as reminding of your loved ones in their absence. Couple fragrance can become a common identity for them. 

It’s 2025. So, where do we stand as far as couple perfumes go? While the requirement of best couple perfume still shines out brightly for marketers, over a period, the type of perfumes and fragrances involved in couple perfume keep changing as per changing trends. The day of searching for the best his & her perfume set are becoming rarer. The trend is moving towards niche and artisanal fragrances that can be used by both. Call it social change or call it better ability to create scents, fact remains that the couple perfume market has evolved leaps and bounds.

Gender Neutral Fragrances:  The trend of Unisex perfumes

Imagine wearing the same perfume as your loved one. The feeling of intimacy and closeness it brings with it is unmatched. Unisex fragrances are the newest trends in couple perfumes. The chief reason is that the gap between gender-specific perfumes and unisex perfumes is closing and closing fast. The growth of artisan or niche perfume brands has acted as the wind beneath the wings of unisex perfumes. Niche perfume brands like Dopamine Perfumes have both the ability and drive to make the best unisex fragrances as compared to large conglomerates who often introduce unisex perfumes to mark a mere presence in the category. Traditionally, his & hers perfumes stuck to using notes and accords perceived as ‘for male’ and ‘for female’ thereby creating different fragrances for each. Unisex fragrances as couple perfumes on the other hand do not restrict to the ‘male’ and ‘female’ blends which not only provides newer scent versions but also enables a couple of share the same fragrance; an incredibly romantic thing to do.

Why choose a Couple’s Perfume

Aside from being an aspirational product, Perfumes are deeply personal. Since fragrances have a direct relation to memories and mood, the olfactory experience of perfume is intimate. When you apply this understanding to Couples who undoubtedly are close to each other, gifting and wearing perfumes chosen by your loved one, becomes a lovely experience. Couple Perfume is a tacit way of expressing love and commitment. Another important aspect is that the fragrance becomes an identity of your loved one. A whiff of that fragrance will trigger happy feelings. Given the trend of Unisex couple fragrances, smelling that same perfume on yourself will serve a great reminder of your loved one. Couple Perfume is also an excellent gifting option for your near and dear ones. Its one such gift that is luxurious. Both individuals get covered in the same gift but at the same time it feels personal to each. Chekout Dopamineshop’s oud Perfume Gift set.   

How to select the best couple perfume

When selecting the best couple perfumes, the first decision revolves around choosing between a traditional perfume for him and perfume for her set or opting for a pair of unisex couple perfumes. Niche perfume brands like Dopamine Perfumes have both the ability and drive to make the best unisex fragrances owing to their lean structure and direct connection to customers. We would pick a unisex couple perfume set over the traditional one hands down. And when it comes to selecting the best unisex couple perfume, one should check if such a perfume collection has notes and accords that can appeal to both genders? Has enough research been done by the brand while developing unisex perfumes? If floral, powdery perfumes are quintessentially women’s perfumes, and if woody, musky perfumes are male, unisex fragrances cater to the large section in between. And that’s where its beauty lies. Luxury unisex perfumes mix and match various such ingredients to arrive at an optimal bouquet of fragrance that would appeal to both and go on to become best unisex scents

Best Unisex Scents for couple perfume 

While designing unisex perfumes, the one aspect that we have kept in mind at Dopamine Perfumes is the usage occasion. Both genders have similar objectives of using perfumes when you look at it from the prism of usage. At work, both genders want to be subtle and pleasing. At a party, they want a fragrance with great diffusion. On a date, they want to feel attractive. Our curation for unisex scents is based on this logic. The best unisex scents are the ones that contain notes and accords to meet these requirements. Take our new range of Unisex Perfumes as a case in point. So, when deciding for the top unisex fragrance always evaluate it from the usage point of view and you will always have a winning choice. Unlikely as it may appear, Oud as an anchor ingredient is also great for unisex luxury perfumes. Its counter-intuitive to think that Oud, a historically male-perceived ingredient, will be liked by women too. However, we have seen that if paired it with Rose Note Perfume, Saffron Note Perfume, or Lavender Note Perfume, etc, it generates great appeal as best unisex scents. Here are some of our Unisex Scents to consider

Kissed by the Sea

Kissed by the Sea is a refreshing blend created with Aqua, Bergamot & Patchouli.  A whiff this unisex scent will transport you on vacation. 

Between You & Me

 Between You & Me is a cosy unisex blend with Lavender, Nutmeg & Vetiver. As the scent hits your nose, your mind will smell the warm embrace of your beloved.

Dark Side of Vanilla

Dark Side of Vanilla is a statement unisex scent. Period. With Tobacco Leaf, Vanilla, and Wood. A classy diffusion that’s spread across the room turning heads toward you

Deliciously Spicy

“Why so serious?” is the right question that goes with this playful unisex scent made up of spices cinnamon, saffron, and tobacco. Dopamineshop’s Deliciously Spicy Perfume is so delicious that you will want to eat it.

Tips for wearing couple perfume

The simplest way to put it is, you wear a couple perfume on two occasions - when you are together and when you are not. That’s how universal couple fragrance is. When you wear it together, it has great intimacy and closeness experience associated with it. And when you wear it while away from each other, it reminds you of them. Having said that, a great way to explore couple perfume is to select a range of unisex perfumes that can be used for separate occasions. A separate one for office, a different one for parties and a special one when both of you are alone. As compared to picking best his and hers perfumes, go the best gender-neutral perfumes and use the above tips to wear them – make the most of your couple fragrance.

Conclusion

When it comes to couple perfume, unisex scents can truly embody the essence of a couple's fragrance, offering the best perfume experience with their versatile usage and diverse range of notes and accords. As compared to his and her perfume sets that have been traditionally available, unisex scents are far more intimate and personal. They are our choice for the best couple perfume. Go ahead and choose the best couple perfume and fill fragrance in this life journey with your loved ones.

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FAQs

Historically a
gift set with his and her perfume comes to mind. While that definition of
couple perfume still exists, a newer definition of couple fragrance has started
evolving. In today’s progressive era. a couple perfume has come to be known as
a perfume or fragrance that is meant to be used b both genders. The best gender-neutral
perfumes are unisex scents shared by a couple.  

The best
unisex scents are the ones that contain notes and accords to meet these
requirements. Take our new range of Unisex Perfumes as a case in point. One of
our unisex luxury perfumes, Between You & Me consists of mesmerizing
Lavender with warm spicy Nutmeg. It instantly transports you to a cozy
fireplace, snuggled up with your loved ones. This unisex fragrance is instantly
liked by both men and women. So, when deciding for the top unisex fragrance
always evaluate it from the usage point of view and you will always have a
winning choice. Unlikely as it may appear, Oud as an anchor ingredient is also
great for unisex luxury perfumes

Most certainly, it is. As
a couple, you can make a choice of notes and fragrances based on usage. Pick
one for office wear. Pick one for parties etc. This way you can truly enjoy a
varies range of couple fragrances. The best his and hers perfumes for daily
wear would be unisex scents that appeal to both genders.

Kaushal Patel is the Co-Founder of Dopamine Perfumes & Fragrances, a modern fragrance brand from India. He is passionate about brands, more particularly about the future of lifestyle brands in India, a burgeoning consumer market. His insights on fragrances emanate from the perspective of Indian users and their behaviour.